Let’s get real. You’re not broken.
Your brain isn’t lazy.
You’ve just never been taught how to focus in a world engineered for distraction.
Whether it’s your phone, your inbox, or the 1,000 open loops running in your head—focus can feel impossible.
But here’s the truth: focus isn’t a gift. It’s a skill.
And once you master it, your whole life changes.
“Where focus goes, energy flows.” – Tony Robbins
Quick summary: How to focus better right now
Here are five powerful, science-backed ways to focus better—used by peak performers and taught at Tony Robbins’ events:
- Change your state first – Move your body, shift your energy
- Create absolute clarity – Know your “why” behind every task
- Use daily focus rituals – Prime your brain like a top athlete
- Eliminate distraction triggers – Protect your environment
- Link focus to purpose – Let something greater drive your attention
Let’s break each one down.
1. How to focus by changing your state first
Trying to concentrate while tired, overwhelmed or emotionally flat?
You’re fighting a losing battle.
Tony Robbins teaches that your state shapes your focus. If your energy is low, your attention follows.
“State = Story = Strategy.”
If you want to focus, you need to command your state first.
Focus-boosting state reset (takes 60 seconds):
- Stand up, stretch or jump in place
- Breathe in deeply (4-count), hold (4), exhale slowly (6)
- Say out loud: “I command my focus. I decide where my energy flows.”
This one move can shift your focus from foggy to fired-up in under a minute.
👉 Want to learn how to enter peak state on command? Start here!
2. Get clear on what actually matters
Most people don’t have a focus problem.
They have a clarity problem.
You can’t focus on everything. But you can focus on what counts.
“Clarity is power. The more clear you are about what you want, the more likely you are to achieve it.” – Tony Robbins
Use these 3 questions to regain laser focus:
- What’s the most important outcome I want today?
- Why does it matter to me emotionally?
- What’s one bold action that moves it forward?
When you answer these each morning, you’re not just managing time.
You’re commanding your mind.
3. Build unstoppable focus with daily rituals
Focus isn’t something you find. It’s something you train.
Tony’s go-to method? Priming—a morning practice used by Olympians, CEOs and coaches to condition their brains for performance.
Tony’s focus ritual (10 minutes to change your day):
- Deep breathing to centre the nervous system
- Gratitude practice to elevate emotion
- Visualisation of success to set intention
→ Learn Tony’s full priming ritual here
You can also try:
- Pomodoro focus sprints (25 minutes on, 5 off)
- 90/20 blocks (90 deep work, 20 recovery)
- Digital detox hours to eliminate mental clutter

4. Remove what drains your focus
Every notification, tab, and open loop is costing you clarity.
You don’t rise to the level of your goals—you fall to the level of your environment.
4 simple habits to block distractions:
- Use “do not disturb” for scheduled focus blocks
- Keep your phone in another room during work sessions
- Block social media apps during peak hours
- Set 1-2 “deep work windows” per day and guard them fiercely
Want to focus like a world-class performer?
Protect your attention like it’s your most valuable asset—because it is.
5. Link your focus to something bigger
Here’s the secret to long-term focus: emotion.
If your goals don’t inspire you, your brain will check out.
But when your focus serves your purpose—your mission—you become unstoppable.
“People are not lazy. They simply have impotent goals—that is, goals that do not inspire them.” – Tony Robbins
Don’t just focus on finishing tasks.
Focus on creating impact.
That’s how Tony’s students transform distraction into drive.
What happens when you finally learn how to focus?
You stop reacting.
You start creating.
You feel clear, energised, confident—and in control of your life.
Just like Franziska (38) after Unleash The Power Within:
“Before UPW, I felt stuck in my life and career. Now I wake up on fire. I know what I want—and nothing is pulling me off track.”
This is what happens when you master the art of focus—not just in your mind, but in your nervous system.
Want to hardwire unbreakable focus?
Join Tony Robbins live in Europe at Unleash The Power Within —the #1 personal transformation experience in the world.
In just four days, you will:
- Smash your limiting patterns
- Tap into limitless energy and drive
- Learn to enter peak state in seconds
- Build unshakable, long-term clarity
👉 Click here to reserve your seat
Final thought: Your focus shapes your future
If you want to change your life, start by changing your focus.
Because when you take control of your attention,
you take control of your story.
And when you take control of your story…
You can change your strategy, your outcomes—and your entire future.
So stop waiting for focus to show up.
Build it. Protect it. Unleash it.
You have the power. It’s time to claim it.